Most existent research on the effects of interpersonal discussions about health campaign messages is based on surveys. In this study. we analysed actual conversations about an HIV/AIDS poster to find out possible effects. Young South African women in 59 dyads (n = 118) participated in conversations about a deliberately puzzling HIV and AIDS poster that cautioned the target group to be... https://www.lisamalloryphoto.com/product-category/drugs-medicine/