Inertia is a phenomenon of repeat purchase patterns that consumers unconsciously follow because they are based only on habits. This study explores the phenomenon of inertia by focusing on the stimulants of brand credibility. perceived risk. and brand satisfaction. https://www.roneverhart.com/Samsung-Galaxy-Tab-S7-FE-12-4-in-64GB-Tablet-Mystic-Black-SM-T733NZKAXAR-2021-Keyboard-Case-Bundle/